Help › Templates & campaigns
Track campaign results
See who received and read your campaign, and pause it if needed.
The Campaigns page lists every campaign with its template, status, schedule and results.

Statuses:
- Scheduled: waiting for its date and time
- Running: sending now
- Paused: stopped by you, and can be resumed
- Completed: everyone has been sent the message
- Cancelled: stopped for good
Campaign report
Click a campaign to open its report.

The tiles show:
- Recipients: how many people it was for
- Sent: accepted by WhatsApp
- Delivered: reached the phone
- Read: opened, for people who have read receipts on
- Replied: wrote back after the campaign was sent
- Failed: could not be sent
Below the tiles, every recipient is listed with their status and, if it failed, the reason. Common reasons are a number that isn't on WhatsApp, or Meta limiting marketing messages to a person who already received many that day.
Control a campaign
Buttons at the top of the report, depending on its status:
- Send now: start a scheduled campaign immediately
- Pause and Resume
- Cancel: stop it for good. Messages already sent stay sent.
Tip Replies to a campaign arrive in the Inbox like any other chat. Use routing rules to send campaign replies to your sales team automatically.